On August 18, 2011, the True Patriot Love Foundation in partnership with the Government of Ontario unveiled a bronze plaque to commemorate the sacrifices made by Canadian soldiers and their families, which will be placed at 26 bridges along the Highway of Heroes from Trenton to Toronto. The event was hosted by Enbridge Gas Distribution, one of the first major supporters of the program.
The plaque program honours those who have lost their lives serving our country and the families who have served by their side. This is done by picturing the ordinary Canadians who gathered on those bridges to welcome home those that fell and were being repatriated to their homes and families. The money raised through plaque sponsorship will support military families through programs that help send children to summer camp, provide psychological counseling, retrofit homes and cars for soldiers returning with injuries or amputations, and rehabilitate wounded soldiers through sport.